Wing 4 Presentation

Take Action

• Alex's Lemonade Stand - help raise money fro childhood cancer
• newsletter to social media - timing is everything, Facebook and Twitter, less is more
• how too get people to help, choosing the right strategies
• pick the right type to ask, ask for time, differentiate between first and second asks
• stay away from asking for money, unless you have developed a close relationship with them
• stick to small actionable goals in the beginning
• Design Principle number 1: Make it Easy
• make i easy for others to act
• Prioritze your calls to action
• Desgin Principle Number 2: Make it fun
• take off the roughness of the topic
• games, competetion, make them feel like kids again
• Design Principle 3: Tailor
• Idiosyncratic fits
• Incorporating friendly competition
• Design Principle 4: Be open
• people can add or tae from, and alter the cause
• provide a frame and empower others
• you can see what you are doing right and wrong and then change it